• Throughout July, visitors can still enjoy the exhibitions Digital Borders (of the Image), in collaboration with PHotoESPAÑA, and Forbidden Kisses, by urban artist TVBOY, at CUPRA City Garage Madrid.
• The summer cinema returns to the Garage with a new edition of Garage Film Selection, featuring screenings curated by Paula Cendejas, Los Javis, and Ale Galán, three unique perspectives offering a different way to experience cinema.
• AMORE and Irenegarry take center stage in July’s Music Sessions with two intimate concerts that reflect the essence of the new music scene—an initiative aligned with CUPRA’s commitment to fostering creative and emerging talent.

With summer in full swing, CUPRA City Garage Madrid continues to set the cultural rhythm of the city. Throughout July, the venue reaffirms its role as a meeting point for sports, art, urban culture, and e-mobility. A cultural oasis in the city center that brings together music, cinema, art, design, fashion, innovation, sports, and sustainability to offer unique experiences not to be missed.

PHotoESPAÑA and CUPRA City Garage Madrid present Fronteras digitales (de la imagen), a digital art exhibition showcasing emerging voices from the contemporary visual arts scene, as part of CUPRA’s commitment to supporting creative talent. Open to the public until July 19, the exhibition features Through the Glass by Iván Puñal, Morgazma by NastPlas (Natalia Molinos García and Fran Rodríguez Learte), and Anatomía del ruido by Carlos Cárdenas, three projects that explore new technologies, formats, and visual languages.

Garage’s immersive room becomes a dynamic cultural space throughout July, where artists share their most recent works with new audiences and creative professionals. It’s an invitation to reflect on the boundaries of digital imagery and its role in transforming today’s visual landscape.

As part of the LGTBIQ+ Pride celebration, CUPRA City Garage Madrid presents Besos Prohibidos, a new exhibition by urban artist TVBOY, running until July 12. Using the kiss as a symbol of reconciliation, the exhibit invites viewers to cross symbolic and emotional borders, fostering dialogue that challenges divisions and promotes empathy. TVBOY’s works show that even opposites can find common ground, transforming confrontation into understanding and beauty. Known for his Neo Pop style and social commentary, TVBOY uses this space to drive creativity, innovation, and an urban spirit, echoing CUPRA City Garage’s social and cultural values.

CUPRA City Garage Madrid hosts two special concerts. On July 17, AMORE presents Top, Hits, Ballads, etc…, a debut album characterized by creative freedom and a bold fusion of experimental pop, trip-hop, and traditional sounds. With several sold-out shows and endorsements from artists like C. Tangana, Nathy Peluso, and Julieta Venegas, AMORE stands out as one of the most original and unclassifiable acts of the moment.

On July 29, Irenegarry takes the stage with her raw and intimate universe. She gained attention with a viral Spanish cover of Norman Fucking Rockwell during lockdown and has since captivated international outlets like NME and KEXP. Her blend of indie pop, generational sensitivity, and honest lyrics make her one of the most authentic voices in the new music scene.

Recognized as one of the most exciting talents in international padel, Delfi Brea will headline the upcoming Meet & Greet at CUPRA City Garage Madrid. At just 24, the Argentine player and CUPRA ambassador ranks among the world’s best thanks to her intelligent, powerful, and elegant game, making her a reference for a new generation.

Hosted by coach and key padel figure Manu Martín, the event will offer an up-close experience where Delfi will share stories, answer questions, and connect with attendees. This initiative reflects CUPRA’s dedication to game-changers in sports, through international programs such as its recent search for future padel stars.

Movistar KOI is one of Europe’s top eSports clubs, competing in major professional leagues and standing out in the competitive gaming scene. CUPRA City Garage Madrid will host a live broadcast of one of its Superliga matches, with commentary by casters Mellado and Kuentin. The event will include special pre-match activations and an exclusive Meet & Greet with the team, offering a unique way to experience the world of eSports up close.

Garage’s summer cinema returns with a new lineup curated by notable members of the CUPRA tribe. Each session offers a personal perspective through films that connect with the curators’ identities, strengthening the link between cinema, identity, and experience.

• Paula Cendejas opens the series with La Quimera, a poetic and magnetic tale of loss and longing that aligns with the emotional depth of her music.

• Los Javis present Shortbus, a daring, provocative, and deeply human film perfect for those exploring their identity without fear.

• Ale Galán, world padel No.1 and CUPRA ambassador, selects Un ciudadano ejemplar, a thriller that raises compelling questions about justice and ethics.

All cultural activities at CUPRA City Garage Madrid can be found at: https://www.cupraofficial.es/city-garage-madrid.