• Harper Collective x CUPRA: Sustainable Luggage: In its search for unconventional challengers to transform the future of design together, CUPRA partners with Harper Collective, founded by Jaden Smith and Sebastian Manes. The collaboration, announced during the presentation of the CUPRA Design House in Milan, materialised in an exclusive personalized luggage collection with a strong focus on sustainability.

Created from a shared vision of design and innovation, CUPRA incorporates signature finishing materials, including the iconic Century Bronze exterior, featured in its car models, along with the innovative 3D-knitted interior used in CUPRA Show Cars. Meanwhile, Harper Collective integrates expertly crafted elements using sea plastic, post-consumer recycled materials, and ethical production. The result is an exceptionally lightweight, highly durable cutting-edge design that prioritises sustainability.

The collaboration between Harper Collective and CUPRA represents a groundbreaking step forward, setting a new benchmark for sophisticated travel while embracing environmental responsibility. 

Launching at the end of this year, the collection will be available at all CUPRA City Garages, the Harper Collective website and the Harper Collective store at Selfridges London. It features three distinct models: Cabin, Cabin Expandable, and Trunk – created for different travel needs.