SEAT S.A.
SEAT & CUPRA celebrates the opening of the battery assembly plant
The opening of the battery system assembly plant positions Martorell as the epicentre of the mobility of the future
The new SEAT Ibiza takes a road trip around the island that gave it its name more than 40 years ago to blend in with its landscapes and soul
Designed, developed and produced at SEAT's state-of-the-art Martorell facilities in Barcelona, both models will be launched in January 2026
CUPRA launches “The Road Back Home,” a campaign that pays tribute to the passion that drives FC Barcelona members, supporters, and fans
Future Production Governance – reorientation of production network within Brand Group Core to boost efficiency, flexibility and competitiveness
CUPRA maintains 5-star rating for Leon, Formentor and Born under Euro NCAP’s enhanced 2025 safety standards
The opening of the battery system assembly plant positions Martorell as the epicentre of the mobility of the future
Future Production Governance – reorientation of production network within Brand Group Core to boost efficiency, flexibility and competitiveness
This year’s edition brought together over 200 exhibitors and highlighted the role of innovation as the driving energy behind SEAT & CUPRA
Both will take on their new roles after long careers within the company and the Volkswagen Group, reporting directly to CEO Markus Haupt, and will leverage their experience to reinforce a solid strategy and a clear vision for the future
Company results impacted, among other things, by sales mix, EU tariffs on the CUPRA Tavascan and product costs
The new PXL press at the Martorell plant is one of the most modern in the world, and can stamp 4 million parts per year with maximum efficiency
CUPRA launches “The Road Back Home,” a campaign that pays tribute to the passion that drives FC Barcelona members, supporters, and fans
CUPRA maintains 5-star rating for Leon, Formentor and Born under Euro NCAP’s enhanced 2025 safety standards
Born from CUPRA’s global racing success, the new CUPRA Leon VZ TCR brings authentic racing spirit to the street
During the World Premiere of the CUPRA Tindaya at the 2025 IAA in Munich, a new concept was presented by the brand as a vision of what's to come: No drivers, no CUPRA.
CUPRA City Garage Madrid joins forces with Festival Eñe for an immersive experience dedicated to the world of superheroes, featuring Stephen Englehart, a legendary figure from Marvel and DC Comics.
Through CUPRA City Garage Madrid, CUPRA becomes the official mobility partner for the production of La bola negra, the upcoming film by Javier Calvo and Javier Ambrossi.
The new SEAT Ibiza takes a road trip around the island that gave it its name more than 40 years ago to blend in with its landscapes and soul
Designed, developed and produced at SEAT's state-of-the-art Martorell facilities in Barcelona, both models will be launched in January 2026
The updated exterior designs of both models offer a new look with youthful and dynamic character
Organised jointly with the LCI Barcelona school of design and visual arts, the competition invited young creatives aged between 18 and 30 to reinterpret the SEAT Ibiza with a design inspired by the brand's values and spirit
Style trim joins the SEAT Leon e-HYBRID’s top FR trim, giving greater customer options, while broadening the plug-in hybrid’s appeal
SEAT starts production of the SEAT Arona with two parts made from Oryzite, a renewable and natural-based material made using rice by-products
Electrification