Building on eight years of transformation, SEAT S.A. enters its next chapter with a clear ambition for growth and the flexibility to adapt to a rapidly changing automotive industry
After making his mark in Formula E, Pepe Martí extends his journey with CUPRA KIRO for the 2026/27 ABB FIA Formula E World Championship
CUPRA Raval joins CUPRA’s 5-star line-up alongside the Leon, Formentor, Born, Tavascan and Terramar, setting new safety benchmarks
GAMECHANGERS: The next generation of padel players documentary follows the journey of young talents from around the world as they compete for an opportunity that could transform their careers and help them reach the top of the sport
For the first time, The Dream Makers, an initiative of CUPRA founded by the SEAT CUPRA Foundation, brings together its full international network (Berlin International Film Festival, ESCAC, Sitges Film Festival, and Studio Babelsberg) alongside CUPRA ambassadors J.A. Bayona (filmmaker) and Daniel Brühl (actor), under one unified global framework
Operating profit rises by €84 million year on year, confirming that SEAT & CUPRA is moving in the right direction
Building on eight years of transformation, SEAT S.A. enters its next chapter with a clear ambition for growth and the flexibility to adapt to a rapidly changing automotive industry
Operating profit rises by €84 million year on year, confirming that SEAT & CUPRA is moving in the right direction
The appointment marks a further step in strengthening SEAT & CUPRA’s governance and supervisory framework
The Electric Urban Car Family enters production with four models from three brands, all Made in Spain, that are set to make electric mobility accessible across Europe
Joost Kessels will lead SEAT & CUPRA’s Research and Development area from August 1, 2026
At the SEAT & CUPRA battery system assembly plant, every battery goes on an electrifying trip: from the assembly of its components to its installation in the car it will power
After making his mark in Formula E, Pepe Martí extends his journey with CUPRA KIRO for the 2026/27 ABB FIA Formula E World Championship
CUPRA Raval joins CUPRA’s 5-star line-up alongside the Leon, Formentor, Born, Tavascan and Terramar, setting new safety benchmarks
GAMECHANGERS: The next generation of padel players documentary follows the journey of young talents from around the world as they compete for an opportunity that could transform their careers and help them reach the top of the sport
For the first time, The Dream Makers, an initiative of CUPRA founded by the SEAT CUPRA Foundation, brings together its full international network (Berlin International Film Festival, ESCAC, Sitges Film Festival, and Studio Babelsberg) alongside CUPRA ambassadors J.A. Bayona (filmmaker) and Daniel Brühl (actor), under one unified global framework
New 99 kW / 135 PS Plus model broadens the CUPRA Raval line-up, introducing a mid-range entry point into CUPRA’s 100% electric urban car.
From Barcelona to Goodwood, CUPRA unleashes electrifying performance across all four days of the 2026 Goodwood Festival of Speed, on both stage and track.
From launch, the new SEAT Ibiza and SEAT Arona featured a palette of seven exterior colours, including the exclusive Onyric colour.
Two new colours are being added to the SEAT colour range, Liminal and Oniric, created exclusively for the SEAT Ibiza and SEAT Arona updates
The new SEAT Ibiza takes a road trip around the island that gave it its name more than 40 years ago to blend in with its landscapes and soul
Designed, developed and produced at SEAT's state-of-the-art Martorell facilities in Barcelona, both models will be launched in January 2026
The updated exterior designs of both models offer a new look with youthful and dynamic character
Organised jointly with the LCI Barcelona school of design and visual arts, the competition invited young creatives aged between 18 and 30 to reinterpret the SEAT Ibiza with a design inspired by the brand's values and spirit
Electrification
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